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Hadley v. Kellogg Sales Co.

Citation: 273 F. Supp. 3d 1052Docket: Case No. 16-CV-04955-LHK

Court: District Court, N.D. California; August 10, 2017; Federal District Court

Narrative Opinion Summary

In this case, the Plaintiff filed a Second Amended Complaint against a leading cereal manufacturer, alleging that the company's product packaging contains misleading health claims under California's False Advertising Law, Consumer Legal Remedies Act, and Unfair Competition Law. The Plaintiff contends that the Defendant's marketing of its cereal products as healthy is misleading due to high levels of added sugar, which pose health risks contrary to claims of health benefits. The Plaintiff brought five causes of action, including breaches of express and implied warranties. The Defendant moved to dismiss the Second Amended Complaint, arguing that the Plaintiff's claims are preempted by federal regulations and that the statements in question are either truthful or considered puffery. The Court denied the motion to dismiss in part, allowing claims related to certain products to proceed, finding that the Plaintiff sufficiently alleged misleading advertising and breach of warranties. The Court also addressed issues of preemption, determining that some claims regarding nutrient content and health claims were preempted by federal law, while others could proceed. Ultimately, the Court allowed the case to move forward concerning several specific products, rejecting the Defendant’s arguments that compliance with FDA guidelines provided a safe harbor against liability.

Legal Issues Addressed

Deceptive Omission under California Law

Application: Plaintiff claims that Defendant failed to disclose the negative health effects of added sugar, which is material under California Civil Code § 1710.

Reasoning: Under California Civil Code § 1710, a party can be liable for omitting a significant fact if it has a duty to disclose that fact.

Express and Implied Warranty Claims

Application: Plaintiff alleges that Defendant breached express and implied warranties by misrepresenting the healthiness of its products.

Reasoning: To establish a breach of express warranty, a plaintiff must allege the specific terms of the warranty, reasonable reliance on it, and a breach that causes injury.

Federal Preemption in Food Labeling

Application: Defendant argues that federal regulations preempt state law claims regarding nutrient content and health claims, as the FDA does not recognize sugar as a disqualifying nutrient.

Reasoning: The FDA has established disqualifying levels for certain nutrients but has explicitly chosen not to set these levels for added sugar. Thus, the plaintiffs' assertion that health claims or nutrient content claims are misleading due to added sugar would impose a state law requirement that conflicts with federal law, leading to preemption of such claims.

Misleading Advertising under California Law

Application: Plaintiff alleges that Defendant's product packaging contains misleading health claims contrary to the California False Advertising Law and Consumer Legal Remedies Act.

Reasoning: Plaintiff claims that Defendant's product packaging includes misleading health claims, including the use of terms like 'healthy,' 'nutritious,' and 'wholesome,' which falsely imply health benefits despite the high sugar content.

Standard for Motion to Dismiss

Application: The Court applies the plausibility standard from Ashcroft v. Iqbal, evaluating whether the Plaintiff has pled sufficient facts to state a plausible claim for relief.

Reasoning: The plausibility standard established in Ashcroft v. Iqbal requires more than mere possibility for a defendant's unlawful action.