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Dana v. Hershey Co.

Citations: 180 F. Supp. 3d 652; 2016 U.S. Dist. LEXIS 41594; 2016 WL 1213915Docket: Case No. 15-cv-04453-JCS

Court: District Court, N.D. California; March 29, 2016; Federal District Court

Narrative Opinion Summary

In this case, a putative class action was filed against Hershey, alleging violations of California's Unfair Competition Law (UCL), Consumer Legal Remedies Act (CLRA), and False Advertising Law (FAL) due to Hershey's failure to disclose labor abuses in its cocoa supply chain. The plaintiff claimed that consumers were misled about the ethical sourcing of Hershey's chocolate products, thereby impacting purchasing decisions. The court dismissed the claims, emphasizing that California law does not require such disclosures on product labels. The court found that the UCL claims failed under the 'unlawful,' 'unfair,' and 'fraudulent' prongs due to the absence of a duty to disclose and lack of misleading statements. The CLRA claim was dismissed as the duty to disclose is restricted to product safety issues. The court also determined that there was no safe harbor under the California Transparency in Supply Chains Act for Hershey's omissions. The dismissal was with prejudice, as an amendment would be futile. The ruling indicated that while labor practices might be immoral, the lack of label disclosure did not constitute a violation under California consumer protection laws. The decision aligns with precedent cases, reinforcing the limitations on disclosure obligations and standing requirements under consumer protection statutes.

Legal Issues Addressed

Application of the Unfair Competition Law (UCL) Prongs

Application: The UCL claims based on the 'unlawful,' 'unfair,' and 'fraudulent' prongs were dismissed due to the lack of a statutory duty to disclose labor abuses and the absence of a misleading statement.

Reasoning: The unlawful prong is linked to the failed CLRA claim, resulting in its dismissal. The fraudulent prong also fails, as California law stipulates that without a duty to disclose, failing to do so cannot be deemed likely to deceive under the UCL.

Disclosure Obligations under Consumer Protection Laws

Application: The court determined that Hershey was not required to disclose labor abuses in its supply chain on product labels under California's consumer protection laws.

Reasoning: The court finds that California's consumer protection laws do not impose the disclosure obligations Dana seeks.

Duty to Disclose under the Consumer Legal Remedies Act (CLRA)

Application: The court concluded that the duty to disclose under the CLRA is limited to product safety issues and does not extend to labor practices in the supply chain.

Reasoning: The Court aligns with the prevailing authority that limits the duty to disclose under the CLRA to safety issues unless necessary to counter an affirmative misrepresentation.

Safe Harbor Doctrine and the California Transparency in Supply Chains Act

Application: The court did not find the California Transparency in Supply Chains Act to provide a 'safe harbor' for Hershey's omissions regarding labor practices.

Reasoning: Disclosure of efforts to combat slavery and human trafficking is the only conduct clearly permitted under the Supply Chains Act, which does not address other forms of abusive child labor.

Standing under Article III and California Consumer Protection Laws

Application: Dana's claim of economic injury based on alleged misrepresentations was deemed sufficient for standing under Article III and California consumer protection statutes.

Reasoning: If plaintiffs claim they paid more for a product than they would have otherwise, it constitutes an Article III injury.