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Sazerac Brands, LLC v. Peristyle, LLC

Citation: Not availableDocket: 17-5997

Court: Court of Appeals for the Sixth Circuit; June 14, 2018; Federal Appellate Court

Original Court Document: View Document

Narrative Opinion Summary

The case involves a dispute between Sazerac Brands, LLC and Sazerac Company, Inc. and Peristyle, LLC and Peristyle Holdings, LLC over the use of the 'Old Taylor' trademark in connection with a distillery renovation project. Sazerac, having acquired the trademark rights to 'Old Taylor' and 'Colonel E.H. Taylor,' objected to Peristyle's descriptive use of the name during the renovation of the historic Old Taylor Distillery, asserting claims of trademark infringement and unfair competition. The court applied the Lanham Act's fair use defense, concluding that Peristyle's use was descriptive and in good faith, without misleading consumers, and thus did not constitute trademark infringement. The court also utilized the Sixth Circuit's threshold trademark use test, determining that Sazerac failed to establish that Peristyle's use was in a trademark sense. As a result, the district court's summary judgment in favor of Peristyle was affirmed, with the appeal deemed appropriate under Rule 54(b). Additionally, Sazerac's false advertising claim was dismissed due to a lack of evidence of misleading representations by Peristyle. This decision underscores the importance of distinguishing between descriptive and non-descriptive uses in trademark law.

Legal Issues Addressed

Fair Use Defense under the Lanham Act

Application: The court upheld Peristyle's fair use defense, determining that its use of 'Old Taylor' was descriptive and in good faith, not intended as a trademark use.

Reasoning: The court affirmed Peristyle's defense under the Lanham Act’s fair use provision, noting that Peristyle used the name descriptively and in good faith.

False Advertising Claim under the Lanham Act

Application: Sazerac's false advertising claim was dismissed as it failed to show any false or misleading representations by Peristyle.

Reasoning: Additionally, Sazerac's false advertising claim fails because it did not establish that Peristyle made any false or misleading representations.

Summary Judgment and Rule 54(b)

Application: The district court's summary judgment in favor of Peristyle on Sazerac's claims was appealable under Rule 54(b), as no just reason for delay was found.

Reasoning: The district court granted summary judgment in favor of Peristyle on Sazerac's claims but did not address Peristyle's counterclaims.

Threshold Trademark Use Test

Application: The court applied the Sixth Circuit's threshold trademark use test, deciding that Sazerac failed to demonstrate that Peristyle used the mark in a trademark sense.

Reasoning: Sazerac challenges the Sixth Circuit's threshold 'trademark use' test, which requires plaintiffs to demonstrate that a defendant is using a mark 'in a trademark way' that identifies the source of goods.

Trademark Infringement under the Lanham Act

Application: Sazerac alleged trademark infringement against Peristyle for using the 'Old Taylor' name, but the court found no trademark use that would cause confusion regarding the source of the goods.

Reasoning: Sazerac asserts claims of trademark infringement and unfair competition under both the Lanham Act and Kentucky common law, which align with federal standards.